Thursday, August 2 2007
Nutritious Wine
According to the New York Times, the US Treasury Department has proposed changes to the laws governing alcohol labels. Up until now they've merely warned about getting pregnant while operating heavy machinery, but in future they could include serving size, alcohol by volume, servings per containerand levels of macronutrients like calories,carbohydrates, fat and protein.
Predictably, large manufacturers are for it and smaller players (without the laboratory or marketing resources to easily make such packaging changes) are against it. Some Winexpert kits are being made into commercial wine for sale in the USA, so it would affect us as well, but I honestly think it's a positive thing. You can't sell a bottle of water without a nutrient label, so why would alcohol be different? Plus, I want to know if I'm getting vitamins and minerals in my glass of Viognier, so I can feel virtuous.
There are a lot of goofy warning labels on products these days, but this one is my favorite: don't shoot your eye out!
| Posted by Tim AT 8:35PM | 0 Comments |  |
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